Tuesday, November 5, 2013

Big ideas can hurt

From our Found Objects series.

This is another example of last century's approach to motivation. Take comfort in knowing that your sense of "my head hurts from all the thinking I've been doing" has found a somewhat more plausible expression in this example of a motivational poster.

We do not know if this poster was meant to be placed in an industrial kitchen or if we are seeing a more general target audience. We do know that, while you may not want to be the cook, you really do not want to be the lobster.

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